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Cycling ON Rivers & Canals collecting

plastic litter

“Your engaging and imaginative river cycle rides have inspired people worldwide to consider the damaging impact litter and plastics are having on our waterways. Through ‘The Thames Project’, you are encouraging people to reduce their plastic footprint and take action in their local communities to keep rivers clean. I wish you the very best with your continued work.”
UK Prime Minister, Theresa May

What?

Make everyone aware about the dangers of plastic pollution and inspire them to take action

1. Water Bike

Cycle "On" waterways collecting plastic litter; which is a great conversation starter and visual display to share, talk and inspire action about plastic pollution. Join us on the water bike, canoes, kayaks or SUP boards

2. Citizen Science

Collect plastic litter, photograph, geo-tag them on a map & Publish findings

3. Community Engagement

Work with local communities, sports clubs, councils, business, festivals etc. to educate, motivate, consult and inspire them to take ownership of their local plastic foot print

WHY?

Did you know that plastic is in the WATER we drink, in the FOOD we eat and in the AIR we breathe?.
The real danger are the microfibers and micoplastics that act as magnets and attract toxic pharmaceutical chemicals which they release inside marine life, possibly humans. We need to expose these dangers to our communities and make them aware about these dangers and inspire them to take action. I have a blog about the hidden plastic in our dinner

Sampling Plastic

Since we do not have budgets for expensive labs; we use £20 microscopes from Amazon to sample water; collect, geo-tag and count plastic litter every day and have shared my findings on our digital channels and also with Thames21 and Thames Estuary Partnership